Emma shared with us that she created this cover but it got rejected.
In this second case study, Stuart Tolley examines how Hamish Makgill set up his design studio and business at the point at which formal business planning was required.
Successful designer and businessman Chris Do, owner of Blind, speaks to attendees of WordCamp Los Angeles about the differences between being an artist and a designer, empathy being the key factor. He stresses the importance of listening, communicating and understanding that the client is not your enemy. In addition to the client relationship, Chris stresses the importance of aligning your life goals with client needs in order to reduce professional selfishness and improve communication, efficiency, and value. Why do clients have such bad taste? How can I convince the client my idea is better? Well, this may come as a shock, but the client is not your enemy. Learn how to manage the client relationship to make more money, have fewer revision cycles and be happier.
Research:
I started doing research for my type of business – creating custom greeting cards – I did like the video for creating unique design with typography
Competition:
I am thinking to include some additional products.
here my last decision about the look of the first page (and maybe a logo)
Vicky Kafkaki - Graphic Design MA Falmouth University 